The Australian Government’s Disability Gateway assists people with disability, their families, and carers to locate and access services across Australia.
Gilimbaa worked with the Department of Social Services to develop a range of imagery, including conducting a photoshoot that showcased Aboriginal and Torres Strait Islander users of the Disability Gateway. These assets were used across a range of collateral for the national campaign.
It was important to ensure that all Aboriginal and Torres Strait Islander peoples see themselves as being invited to be part of the story of the Disability Gateway by establishing an engaging, welcoming and empowering ‘storyline’ and narrative to be used through the campaign content.
Find out more about the Disability Gateway at its website.